morgan In the last several years, the internet has become a staple of human life. It is virtually unheard of for an individual not to go online. However, while the majority of internet users are perfectly capable of looking at a screen and interacting with a phone or a keyboard, there are others whose disabilities prevent … Read more
A/B Testing is a digital marketing tactic that can help improve almost any aspect of your site. Whether you want to increase your conversion rate, keep users on your site for longer, or get visitors to view more pages on your website, A/B testing (also known as split testing) can help you achieve that goal. … Read more
Do I Need A Custom Plugin Developer? Plugins make WordPress powerful and dynamic. Plugins add unique options and functionality that does not come standard with the WordPress CMS. They allow users to take what started as a blogging program and turn it into a platform capable of building a robust website. There are tens of … Read more
The world of web design has become increasingly diverse. WordPress themes and plugins allow websites to change their layout and format with incredible ease compared to the web technologies of the past. The wide array of formatting options can be confusing when creating a new site, and often brings up several questions: What should my … Read more
Social media networks are driving more and more traffic to websites each year, and they don’t show any signs of slowing down. Social traffic has quickly become a serious competitor to organic search traffic, and many writers around the web have taken notice. However, writing social content is a whole different ball game than writing … Read more
A website without traffic is like a ship without a sail – it may look nice, it may be built to exacting specifications, but in the end, it’s not going anywhere. Websites exist to be used by people, and the best way to improve a website is get feedback from the people who use it. … Read more
Keyword optimization is an important aspect of SEO. Knowing which terms to target and how to target them is a fundamental part of any content strategy. This post is going to break down the basics behind finding and utilizing specific search terms in your site content to boost your search engine rankings. Finding Keywords Whether … Read more
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