WooCommerce: E-commerce powered by WordPress WooCommerce is a powerful ecommerce solution for WordPress. Woo’s feature set is impressive out of the box , but what is perhaps most useful is the number of WordPress plugins you can add to further enhance your storefront for your customers, and maximize the efficiency of running the store for … Read more
Images are indispensable rich media for a website, no matter the content: news, eCommerce, blogging, social networking, etc. Unfortunately, today’s standards of site speed and search engine ranking prioritize load times alongside quality content. And if you have to compete with another content provider, but your site load speed is abysmal, search engines will punish … Read more
I recently received a frantic email from a friend stating that his WordPress blog had been hacked. I looked at the site, and sure enough it was full of rather unsavory content, the sort of which you’ll find in the darkest corners of your Spam folder. I was able to remove all the unwanted content … Read more
Virtually every modern website nowadays features a rotating image section at the top of the site to highlight content or calls to action. These content areas are referred to as sliders, and WordPress features a wide variety of plugins to manage the display and management of these important eye catchers. We at Watermelon Web Works have had … Read more
A website without traffic is like a ship without a sail – it may look nice, it may be built to exacting specifications, but in the end, it’s not going anywhere. Websites exist to be used by people, and the best way to improve a website is get feedback from the people who use it. … Read more
Often, when we design a site, we want to be able to manage different kinds of paid site members, each with their own separate attributes. WordPress has its own set of member levels by default, but these aren’t very useful when you have your own special requirements for members. There are, however, plugins available to offer … Read more
Magento is one of the most powerful and robust eCommerce platforms available. It provides solutions for any product you can imagine, from highly complex product bundles, to digital download products and online training and event ticket sales. Any product under the sun can be configured and sold through Magento. But despite its power, your Magento … Read more
WordPress is the most powerful and flexible content management system available, but to be sure you are reaching your target audience, it is also important that you have an active social media campaign where you present your content. Sites like Facebook, Twitter, LinkedIn, YouTube, Google+, and Instagram are powerhouses when it comes to building your … Read more
You’ve got a great product, a solid business model, and your website is up and running, and yet… the sales aren’t coming in. What gives? In this article we take a look at some of the most common issues that can torpedo your e-commerce site. 1) No clear focus for your store: Can you describe … Read more
Keyword optimization is an important aspect of SEO. Knowing which terms to target and how to target them is a fundamental part of any content strategy. This post is going to break down the basics behind finding and utilizing specific search terms in your site content to boost your search engine rankings. Finding Keywords Whether … Read more
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