Steps to PCI compliance The convenience of Ecommerce for both buyers and sellers is hard to beat. However, there are risks involved every time credit card data is transmitted over the Internet. In an effort to mitigate risk and protect themselves from fraud, credit card companies created the Payment Card Industry Data Security Standards (PCI-DSS) … Read more
Structured data is a new tool for the search engine optimization web developer, and something that you absolutely need to be using in order to keep your site at the top of search engine results. There are three main kinds of structured data available for use: microdata, microformats, and RDFa. Since microdata is the structured … Read more
Just like anything else you spend money on for you business, a good website is an investment, and one that should ultimately pay for itself. At Watermelon, we are acutely aware of this, and have been working with new and existing clients to maximize the return on their investment for 12 years. When I make … Read more
Images are surprisingly important to your visitors and to their experience while visiting your website. Images are a human element that allows us to relate to the content. They are the aesthetic crux of any website. Images are powerful design elements which bring color and style to the page while visually informing visitors about the … Read more
We most often develop websites to be easily updated by our non-technical clients. For example, an e-commerce store needs to be managed frequently to process orders and interact efficiently with customers. A website should be a tool to get a job done, and not a burden between you and getting this job done, and certainly … Read more
A beautiful, state-of-the-art, highly-functioning website with great SEO is worthless if it becomes hacked. Not only is it a major hassle to put the site back in order, it will have lasting effects on your business’s reputation. If you also happen to be running an ecommerce platform, a hacked site will drive customers away in … Read more
Many sites start off small and slowly expand over time, adding more items to the navigation, adding drop-downs, sub-pages, and more. This will often lead to a site structure and navigation that has grown naturally instead of being constructed deliberately. Sort of like when you neglect a garden and it becomes overgrown with weeds. Spending … Read more
WordPress is the most popular content management system in the world, and that means that there is a universe (more than 26,000 of them) of plugins developed for the platform. Here are five that we recommend to our clients and use often. Events Manager Events Manager is a full featured solution for managing events and … Read more
With the rise of smartphones, mobile devices account for 15% of all internet traffic. There are many ways to go online, like desktops, smartphones, laptops, and iPads. All of these devices have different screen sizes, which need to be considered when designing a website. World Wide Web Consortium (W3C) standards conformity is the #1 consideration … Read more
Websites for nonprofits have some requirements that are similar to all other websites and some requirements that are unique. Some of the similar requirements are: A highly memorable look and feel. Lots of nonprofits that we work with spend a lot of time fleshing out an appropriate mission statement. This is important work, and I … Read more
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